Amenities Lockdown - Frank Roessler
October 2, 2021

Lifting the Amenities Lockdown: What Are Today’s Must-Haves?

Work from home is expected to be a lasting trend, and that is informing a number of choices around the amenities a building may offer. Amenities have always been seen as selling points for multifamily properties, providing incentives for residents to sign a lease or stay on for another year. From fitness centers and golf […]

Read More
Asset Management Traci Wilhelm - Frank Roessler
September 10, 2021

Ashcroft Capital Hires Traci Wilhelm to Oversee Asset Management

Real Estate Veteran Joins as Company Seeks Continued Growth Ashcroft Capital, a fully integrated multifamily investment firm, today announced the addition of Traci Wilhelm as director of asset management. Wilhelm joins Ashcroft from RXR Realty, where she served as senior vice president of multifamily operations and asset management, managing a $2.7 billion portfolio of properties in the Northeast. At Ashcroft, […]

Read More
Managing Director Bill Kay - Frank Roessler
September 1, 2021

Ashcroft Capital Hires Bill Kay as Managing Director of Capital Markets

Real Estate Veteran Will Lead Company’s Investor Relations and Fundraising Efforts Ashcroft Capital, a fully integrated multifamily investment firm, today announced the addition of Bill Kay as managing director of capital markets. The hiring of Kay will support Ashcroft’s continued emergence in the rental-housing sector as the company continues to acquire assets in its existing markets in the Sunbelt and seeks to […]

Read More
Productivity by: Frank Roessler
August 15, 2021

Productivity Is One Part Passion, One Part Desire and One Part Competitiveness By: Frank Roessler

Being overly productive can incite burnout, which stifles productivity, which leads to even higher levels of burnout—a cycle that can take your company down. If I ask you what comes to mind when you think about entrepreneurship, you’ll likely think of buzzwords like ‘success,’ ‘money,’ or ‘the American Dream.’ Or maybe you’ll think of entrepreneurs […]

Read More